7.24.2005

Big run

Reading over the last few handfuls of stories from our corries, I'm struck by the depth and quality of the interviews. We have ministers quoted low in logistics stories, CFOs going on the record and bank heads happy to talk about their view of interest rates and the Central Bank.

What's going on? Well, I'll tell you. We've had an amazing run of exclusives in the marquee spots of the magazine, and that has opened doors for us across the region. Like who, you ask? Why, thanks for asking...

Just counting issues since the beginning of 2005, our list of interviewees includes former Spanish Prime Minister José María Aznar (September), BankBoston Brazil President Geraldo Carbone (September), Chile Central Bank President Vittorio Corbo (September), Sony Ericsson Mobile Communications President Miles Flint (August), Kingston Technology CEO John Tu (August), Comunidad Andina de Fomento President Enrique García (August), LAN CEO Ernesto Videla (July), Carvajal CEO Alfredo Carvajal (July), Ambev CEO Carlos Brito (July), Gerdau CEO Jorge Gerdau Johannpeter (July), former Ecuadoran President Lucio Gutiérrez -- his last interview before leaving office (June), Banco Bradesco President Márcio Cypriano (May), Mexican Competition Commission Director Eduardo Pérez Motta (May), Martín Torrijos, President of Panama (April), Banco Santander Central Hispano Latin America CEO Francisco Luzón (April), Qualcomm CEO Irwin Jacobs (March), Mexican Finance Minister Francisco Gil Díaz (March), and former Brazilian President Fernando Henrique Cardoso (January).

Chalk up that run about half to our dilligent correspondents, and half to the editors here in-house, banging on the doors and doing the perhaps obvious, like asking for interviews. Point is, don't assume that your Finance Minister, Central Banker, big-wheel CEO or even President won't talk to you. Assume that he or she will. You would be surprised who will walk through an open door.

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