Adese and Rueda, the dream team
CNNMoney today... good story, nice and clear, quotes a couple of analysts...
Wal-Mart's plan to conquer the world
Failure in Germany, South Korea show the retail powerhouse is fallible. But as its home market shrinks, Wal-Mart has no choice but to find success overseas.
By Parija B. Kavilanz, CNNMoney.com senior writer
March 27 2007: 5:01 PM EDT
NEW YORK (CNNMoney.com) -- Despite Wal-Mart's wobbly track record overseas, industry experts say it's becoming more crucial than ever for the world's largest retailer to get its international act together, and quickly.
Here's why.
Wal-Mart is running out of room to grow in the United States, its largest market, where it already operates about 4,000 stores. With each new store, it risks eroding sales at older stores.
Sure enough, sales growth at older stores open at least a year, known in the industry as same-store sales, have slowed considerably, growing 1 to 3 percent on average during the last three years from more than 5 percent previously. That puts Wal-Mart behind its archrival Target Corp.
...
Latin Trade Brazil Editor Carlos Adese and Mexico Correspondent Marisol Rueda in Latin Trade, July 2006 ... ONE YEAR AGO... huge detail, Wal-Mart sources, spans the Americas with no punches pulled...
Hello World
U.S. retail giant Wal-Mart leans heavily on Latin America for growth abroad.
Brazilian homemaker Divina Guerra dos Santos is a key target for global retail giant Wal-Mart in its bid to drive growth outside of the United States. As she wanders the aisles of a Wal-Mart Todo Dia in Taboão da Serra near São Paulo her view of the Arkansas behemoth sums up the retailer’s strategy for success in Brazil: “It’s nice, clean, with attentive clerks and the best possible prices.”
The Wal-Mart growth strategy outside the United States is a bet to avoid a crunch that is clearly coming: The U.S market is huge, but it just won’t grow at the same rate in the coming decades. So Wal-Mart is headed around the planet in search of new opportunities. Nearly 41% of its 6,534 stores and more than a half-million employees (of 1.8 million total workers) are now abroad in 15 countries, including Argentina, Brazil, Costa Rica, El Salvador, Guatemala, Honduras, Mexico, Nicaragua and Puerto Rico. International sales in fiscal 2006 were US$62.72 billion—20.1% of the company’s total and up 11.4% from the previous year. The retailer also is in Germany, Canada, the U.K., South Korea, Japan and it is just beginning its assault on China.
Wal-Mart's plan to conquer the world
Failure in Germany, South Korea show the retail powerhouse is fallible. But as its home market shrinks, Wal-Mart has no choice but to find success overseas.
By Parija B. Kavilanz, CNNMoney.com senior writer
March 27 2007: 5:01 PM EDT
NEW YORK (CNNMoney.com) -- Despite Wal-Mart's wobbly track record overseas, industry experts say it's becoming more crucial than ever for the world's largest retailer to get its international act together, and quickly.
Here's why.
Wal-Mart is running out of room to grow in the United States, its largest market, where it already operates about 4,000 stores. With each new store, it risks eroding sales at older stores.
Sure enough, sales growth at older stores open at least a year, known in the industry as same-store sales, have slowed considerably, growing 1 to 3 percent on average during the last three years from more than 5 percent previously. That puts Wal-Mart behind its archrival Target Corp.
...
Latin Trade Brazil Editor Carlos Adese and Mexico Correspondent Marisol Rueda in Latin Trade, July 2006 ... ONE YEAR AGO... huge detail, Wal-Mart sources, spans the Americas with no punches pulled...
Hello World
U.S. retail giant Wal-Mart leans heavily on Latin America for growth abroad.
Brazilian homemaker Divina Guerra dos Santos is a key target for global retail giant Wal-Mart in its bid to drive growth outside of the United States. As she wanders the aisles of a Wal-Mart Todo Dia in Taboão da Serra near São Paulo her view of the Arkansas behemoth sums up the retailer’s strategy for success in Brazil: “It’s nice, clean, with attentive clerks and the best possible prices.”
The Wal-Mart growth strategy outside the United States is a bet to avoid a crunch that is clearly coming: The U.S market is huge, but it just won’t grow at the same rate in the coming decades. So Wal-Mart is headed around the planet in search of new opportunities. Nearly 41% of its 6,534 stores and more than a half-million employees (of 1.8 million total workers) are now abroad in 15 countries, including Argentina, Brazil, Costa Rica, El Salvador, Guatemala, Honduras, Mexico, Nicaragua and Puerto Rico. International sales in fiscal 2006 were US$62.72 billion—20.1% of the company’s total and up 11.4% from the previous year. The retailer also is in Germany, Canada, the U.K., South Korea, Japan and it is just beginning its assault on China.
posted by Greg Brown at 9:21 PM
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